What if it rains on WEB day???
The World Expo of Beer is held RAIN OR SHINE!
The majority of the event takes place inside the Harvey Kern Pavilion or under large tents, so you will stay (mostly) dry. If rain is in the forecast, we recommend wearing tennis shoes or boots. The tent areas can become muddy.
Michigan weather keeps things interesting. We keep the beer flowing wither way.
Will there be shuttle buses?
Yes. We typically offer free shuttle service to and from the hotels in Frankenmuth and Birch Run.
As always, please drink responsibly and plan ahead.
Can I bring my....
Dog
No. Service animals are permitted.
Baby, kids, or stroller
No. This is a 21+ event. No exceptions
Backpack
No.
Camera
Yes.
Wheelchair
Yes. The event grounds are accessible.
When in doubt, travel light.
I bought a ticket online. What does that include?
You will receive an email with a QR code ticket.
Your admission includes:
- Entry to one (1) of event day
- A 2026 souvenir mug*
- Six (6) sample tickets*
If you would like to attend both days, you must purchase a separate ticket for each day.
*Designated driver tickets do not include a mug or sample tickets.
What if I lose my ticket?
Please note:
- Lost tickets emails will not be processed on Friday or Saturday of the event.
- During the event, see Admissions staff for assistance.
- WEB is not responsible for stolen or duplicated QR code tickets
- Please handle printed tickets carefully.
Do I only get 6 sample tickets?
Each admission includes 6 sample tickets to get you started with the exception of the designated driver ticket.
Additional sample tickets are available for purchase at kiosks throughout the event grounds.
Sample tickets may be used on either day. However, a separate admission ticket is required for entry on Saturday.
How do I bring my QR code ticket?
Any clear and scannable form of your QR code will be accepted. You may:
- Print your ticket
- Display it on your mobile device
As long as it scans, you're set.
Do you sell souvenirs?
Yes. Official 2026 World Expo of Beer® merchandise will be available for purchase, including short and long sleeved t-shirts featuring participating breweries and additional event apparel.
All proceeds benefit local charities.
I have a question about my ticket purchase.
For ticket purchase questions, email:
I have another question.
For general questions, email:
We're happy to help.